If you’re an entrepreneur or small business owner, you may feel like the whole sales and marketing world is trying to make money from you and not for you, when it comes to digital marketing.
You simply don’t have the same massive budgets that the big players do, and you don’t have the resources when it comes to your marketing team.
You are the marketing team!
Fortunately, you don’t need any big marketing teams or budgets, to increase traffic to your website or blog.
Here we have some helpful tips to get you the traffic your blog or website deserves!
Several Ways To Immediately Increase Your Website Traffic
Creating content and blogging regularly, really does drive traffic to your website.
My research has shown that by increasing the number of blog articles that you post from two per week to over four per week, you could see a triple-digit percentage increase in website traffic!
You don’t just have to take my word for it either. You can see in this Forbes article how the frequency of blog you post can dramatically impact your website traffic.
Bonus Tip! – Focus on Headlines
Eight out of ten individuals will read your title and not read any further. This means that you should be spending about 80 percent of your time finding the best possible headline to grab the attention of your audience.
Whether you are running ads on social media or pay-per-click (PPC), you want your headlines to be perfect.
However, even with lots of posts with great headlines, you do also need to ensure that your blogs, articles, and website are search engine optimized (SEO) to get the best results possible. Which brings us nicely along to…
To put it simply, there is no way you can permanently increase the number of visitors to your website without using correct search engine optimization (SEO).
SEO provides your website or blog with the opportunity to immediately increase your website traffic and get lots more organic traffic through Google, and other search engines, for no charge to you whatsoever!
You will need to learn how to do proper keyword research, including the use of keywords and keyword phrases correctly. There are some great tools and resources like SEMRush that can help streamline this process and save you lots of time.
The bottom line here is that optimizing all your blog posts and articles to the highest level possible, will greatly improve your chances of increasing your website traffic. After optimizing, it’s time to reach out and get more traffic.
Outreach – Syndicate Your Blog
Reaching out to similar websites in your niche, to get your blog posts on other sites, is a great way to get new similar audiences to your website.
You want to search for blogs that are in a similar industry and that are similar regarding ethos, size, and audience. Don’t try to overreach. You can build up to working with bigger sites as you grow.
Once you find an appropriate site, contact the site admin and ask if they would like to swap blog articles. Take turns posting each other’s blog articles and linking back to the other’s site.
This will build up authority for both of your websites, getting you a healthy increase in traffic. Next comes Social.
Social media can provide you with the opportunity to find potential blog readers and customers, build a relationship with them, and hopefully earn their trust.
Having a business social media page can be a lot of work. You have to respond promptly to comments and help solve customer’s problems, just like you do with email and phone calls.
Even with all the hard work you have to put in though, it can be very rewarding for the long term health of your blog or website.
Businesses have embraced or are embracing, content marketing, and are publishing content regularly to build an engaged audience and increase traffic to their websites.
However, if you aren’t using social media to share your content, you may not be seeing the results you were hoping for.
If you are serious about your content, then you need to be serious about driving as much traffic from social media as possible. Here are three simple ways that you can use social media to get more traffic to your website.
3 Ways to Get More Social Media Traffic
Create a LinkedIn Group
LinkedIn is one of the best sources you can use to get more blog visitors from social media. For every 5,000 members that you have within your group, you could generate around 15,000 visitors to your site.
When you have a LinkedIn group, you can announce your latest blog post to your group with a simple click of a button. It works the same way as sending out an email blast.
To keep your group from getting content fatigue, you should limit your group blasts to once a month. After you create your group, invite all your connections to join and start posting relevant quality content daily.
Add Tweetable Quotes to Your Blog Posts
A nice way to gain social traffic to your website is by including quotes and phrases to your blog posts that your readers can quickly tweet.
This is a much more effective strategy for increasing social traffic than merely placing a “Please Retweet” at the end of your post. With some HTML code, you can add this feature to each of your blog posts.
Tweet for Content
If you are thinking of releasing an eBook or a white paper, you can get more downloads by making those people who want to download the information write a tweet to gain access.
Having people tweet to download the information can increase your social traffic substantially. Making users trade with a tweet for your content is an effective strategy and you’ll find that most people don’t have an issue tweeting for it.
Getting more social traffic doesn’t have to be a difficult pursuit and it doesn’t have to break the bank. With these three simple strategies, you can reach more readers and start to immediately increase your website traffic.
We would all love to have a website that attracts a huge amount of visitors. Unfortunately, without using the right tactics for driving more traffic to your site, you may never see the kind of traffic that you need to be successful.
Here are two more proven strategies that you can employ today to drive more traffic to your site with social media platforms.
1. Facebook Remarketing
Facebook has become a fantastic tool for promoting your business. Many smaller businesses don’t even know that you can set up a re-marketing audience within the social network by simply installing a piece of code on your site.
When you install a Facebook tracking pixel on your site, it allows you to market to targeted customers or blog readers who have visited your site but didn’t take any action the first time. It is a great way to get warm traffic back to your site with perhaps a different offer blog post.
2. Twitter Remarketing
This handy idea works in the same way as Facebook. All you need to do is install the Twitter pixel on your website to start targeting your website’s visitors on Twitter. The only difference between Facebook and Twitter is that Twitter requires you to have a higher minimum audience count before you can begin advertising to them.
We covered a fair few ideas and strategies in our Several Ways To Immediately Increase Your Website Traffic article.
If you want to learn more and max out your website traffic with potential customers then why not check out the free Traffic Secrets book by ClickFunnels creator Russell Brunson.